Esurance Car Insurance Claims

With the growing use of internet, it was no wonder that there would be a fully internet-based automobile insurance company sprouting up. Esurance was the first of its kind, leading the way for web-based insurance. Though many consumers were initially skeptical about a web-based insurance company, Esurance has grown in popularity. Through its creative eco-friendly marketing campaigns and use of relatable characters, Esurance is slowly climbing the ranks as one of the largest web-based insurance groups around.

Esurance has expanded its insurance offerings to homeowners, renters, health, life, and motorcycle, as well automobile insurance. The company offers 24/7 customer support as well as online training and customer learning centers.

Esurance markets itself as convenient for the online shopper. Customers may browse, purchase, and even print the entire insurance policy from the comfort of a home computer. Online management of policies is available along with online claims reporting. Esurance claims to offer competitive rates.

This company has aggressively promoted its “Green Policy” as a marketing strategy. In proving their eco-friendly appeal, Esurance has paired up with companies such as “Go Green” to market their reusable grocery bags. All of Esurance’s company owned vehicles are 100 percent hybrid. Since 2000, Esurance has announced that by using paperless insurance policies and cards, they have saved over 3,500 trees throughout the nation.

Esurance is based out of San Francisco, California and now offers insurance in up to 30 states as of 2009 via their web-based services. To date, Esurance has brought in over $781 million in revenue.

History of Esurance

Founded in 1998 under the direct management of SiliconSierra Holdings, Inc., Esurance began offering web-based personal auto insurance policies in December of 1999. In 2000, Esurance was acquired by Folksamerica Holding Company, Inc. This was a direct subsidiary of White Mountains Insurance Group, and therefore Esurance became a direct subsidiary of White Mountains Insurance Group as well.

Esurance began internet marketing campaigns in 2009 focusing more on their appeal to technology, but still assuring the public that they were environmentally friendly. In 2010, Esurance began using marketing campaigns sporting a pink-haired spy by the name of Erin Esurance. This spy posed as an auto insurance agent with a direct goal to provide the best auto insurance to people across America.

Financial Profile of Esurance

Esurance is a member of the Better Business Bureau and is in good standing. Their owners, White Mountains Insurance Group has sky rocketing stocks and is in good standing with the BBB as well. In 2010, Esurance received the St. Petersburg Times “Top Places to Work” award for the Tampa Bay, Florida region. Esurance has been an accredited member of the Better Business Bureau since March of 2004. The BBB has rated Esurance with an A+ for being reliable and with no complaints on record.

As of the end of 2009, Esurance was estimated to have written over 4,000 new premium policies and has earned over 4 billion in sales. Their owner, White Mountains Insurance Group is also up in the stock market and has an estimated growth rate of 194%. As of 2010, Esurance has over 1,700 employees. These employees work out of call centers and mobile sites that report back to San Francisco, California.